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Ancient and beautiful villages

Since 1998 the TCI has been selecting and certifying the small, excellent villages in Italy and Tuscany with the Orange Flag.

The programme was developed in line with the nature and history of the Touring Club, alongside initiatives that aim to promote sustainable tourism development, where protecting the land and heritage goes hand in hand with an authentic travel experience. Since 1894 the Touring Club has been promoting the Italian natural, artistic and cultural heritage and spreading awareness about conscious tourism by sharing information about countries and cultures in a spirit of understanding and respect among peoples. It carries out research and collaborates with the institutions to protect the country’s art and environment.

The Orange Flag – a label that designates quality tourism and environment – has been designed from the traveler’s point of view. It is assigned to places that not only enjoy a valuable historical, cultural and environmental heritage, but can offer tourists high standards, with the aim of promoting quality tourism.

In Tuscany it has been assigned to San Gimignano with its splendid towers; Montalcino, homeland of Brunello wine; Monteriggioni, the perfectly preserved castle just outside Siena; Castelnuovo Berardenga; Radda in Chianti; Trequanda and Cetona, where nature meets history. Sorano and Pitigliano are the other side of Maremma with paths excavated by the Etuscans, and villages suspended in time that are just waiting to be discovered, including archaeological parks, necropolises and churches.
Ancient villas and wonderful gardens await visitors in Collodi, where the author of Pinocchio, Carlo Lorenzini, spent his childhood. The town lies between Siena and Florence, on the Francigena route – offering stunning views on the Val d’Elsa, Barberino Val d’Elsa, Casole d’Elsa and Certaldo.